Paid Ads Agency in Lebanon: Google, Meta, TikTok and Snapchat Ads

The short answer: RD Digital Agency by Rabih Dib is a paid ads agency in Beirut that plans, launches and manages Google Ads, Meta (Instagram and Facebook), TikTok and Snapchat campaigns for brands in Lebanon and the GCC. We set up tracking properly, test creative continuously and report on sales, leads and return on ad spend, not just clicks.

Since 2011 we have worked with more than 50 brands and created over 80,000 ads, generating more than 1.5 billion impressions. Paid ads are the fastest way to reach new customers, but only when every dollar is tracked and every campaign is built around a clear goal.

The platforms we manage

Google Ads

Search campaigns that capture people already looking for what you sell, plus Performance Max, Shopping and YouTube campaigns. We build keyword lists for the way people search in Lebanon and the GCC, in English, Arabic and French, and cut wasted spend on searches that never convert.

Meta Ads (Instagram and Facebook)

Catalog campaigns for online stores, lead generation campaigns for service businesses, and high-converting video ads with strong hooks. We use Advantage+ where it performs, and keep manual control where it does not.

TikTok Ads

Short-form video campaigns that reach younger audiences and drive real traffic and sales, with content made to feel native to the platform rather than like a TV ad.

Snapchat Ads

Snapchat remains strong with younger audiences in Saudi Arabia and across the Gulf. We use it to build awareness, grow followings and drive traffic for brands targeting those markets.

What every paid ads campaign includes

  • Free ad account audit to find wasted spend, tracking gaps and quick wins before we change anything.
  • Tracking setup: Meta Pixel and Conversions API, Google Ads conversion tracking and Google Analytics key events, so the platforms optimize for real results. Poor tracking is the most common reason costs keep rising; we explain why in why your cost per acquisition keeps rising.
  • Audience and campaign structure built around your goals, whether that is online sales, leads, bookings or store visits.
  • Creative production: our in-house team produces the videos, images and copy, and we test new variations every month.
  • Budget management that moves spend to what works, every week.
  • Clear monthly reporting on spend, cost per result, return on ad spend and what we will change next.

How we work

  1. Audit and goals. We review your ad accounts, website and tracking, and agree on the numbers that matter.
  2. Strategy and setup. Platforms, budgets, audiences, campaign structure and tracking.
  3. Creative and launch. We produce the ads, launch the campaigns and watch the first days closely.
  4. Test and optimize. New creative, audiences and bids every week, with spend moved toward what converts.
  5. Report and scale. Monthly results in plain language, and a plan to scale what works.

Who we work with

We run paid ads for e-commerce stores, retail brands, restaurants and hospitality, gyms, beauty brands and service businesses across Lebanon and the GCC. Clients include JOUE Club, Toys 4 Less, Karaca, Home Station and Salma Loves Beauty. Paid ads work best alongside strong social media content and a website that converts, which is why we handle all three.

How much do paid ads cost in Lebanon?

There are two parts: your ad budget, which goes directly to Google, Meta, TikTok or Snapchat, and our management fee. The right budget depends on your goals, your market and how competitive your industry is, so we recommend one after the free audit. For typical ranges, read our guide to digital marketing costs in Lebanon and how soon you will see ROI.

Frequently asked questions

Which is better for my business, Google Ads or Meta Ads?

It depends on how people buy from you. Google Ads captures people who are already searching for your product or service, while Meta Ads on Instagram and Facebook create demand by reaching people based on their interests. Most brands get the best results using both, with budgets weighted toward whichever brings the lowest cost per sale or lead.

How much should I spend on ads per month?

There is no single number. It depends on your goals, your market and your industry’s competition. We recommend a starting budget after a free audit, then adjust it based on the cost per result we see in the first weeks.

How long before paid ads bring results?

Ads start delivering traffic from day one, but campaigns usually need two to four weeks of testing to find the best audiences and creative. Results then improve steadily as the platforms learn from your conversion data.

Do you create the ad designs and videos?

Yes. Our in-house team produces the videos, images and copy for your ads, and we test new variations every month to keep performance up.

Do you manage ads for brands outside Lebanon?

Yes. We are based in Beirut and manage campaigns for brands across Lebanon and the GCC, including Saudi Arabia, the UAE, Qatar and Kuwait.

Get your free ad account audit